Exhibition Trends

5 senses
Advantage of trade fairs
advising from the exhibitor
Before the show
During the show
effective marketing instrument 
Exhibitions are best suited for
expectations towards the organiser
face-to-face communication
feedback on the spot
Follow-up
Functions of modern trade fairs
internet at the fair
meeting clients
most direct marketing
Multifunctionality
practical hints for exhibitors
Practical hints for exhibitors
strength of trade fairs
Trade fairs ranking
Visitors benefits
Visitors objectives