Press release

Campaign of joint promotion of exhibitions

In the last four years the name CENTREX has become a brand name in exhibition world of Central and Eastern Europe.

The political and economical changes in CEE region demanded establishment of proper guidance in the exhibition industry for companies willing to do business through attending trade shows in the region. It was needed to provide creditworthy meters for justifying the investment made and as elsewhere it was found in the form of transparent, comparable, regionwise unified, audited statistics. Concept was drawn up and implemented in 1997 by the most significant exhibition organisers in the region. CENTREX International Exhibition Statistics Union was created and since then the ball rolls.

The Czech Vystaviste Ceské Budejovice has joined CENTREX.

Shortly before publishing Central East Europe's 2000 exhibition statistics another company joins CENTREX.

CENTREX International Exhibition Statistics Union is the top exhibition industry organisation in Central East Europe for promoting transparency, reliability and real market-value of exhibition statistics. Transparent exhibition statistics is badly needed for right business and marketing decisions for exhibitors, visitors, trade associations alike. CENTREX members' exhibition statistics are fully compatible with European exhibition statistics and are annually published also as part of the pan-European Trade Fair and Exhibition Statistics Yearbook.

1.321.485 = 38.215 + 2.500.000. Before you reach out for the calculator we inform you the formula is right because these numbers are the key data of the members of the Centrex International Exhibition Statistics Union. The solution is: netto exhibition area = numbers of exhibitors + numbers of visitors. Of course the formula is fiction but it reflects the main data of exhibitions ( market indicators).

The Union was founded under an agreement signed by four exhibition organisers: HUNGEXPO - Hungary, INCHEBA - Slovakia, BVV - Czechia and PIF - Poland. INCHEBA Praha and Szeged International Fair were joined to the Union in 1998.